Une nouvelle série sur le story-telling : quelques idées à explorer ou à redécouvrir – leçon numéro 3 !

LESSON  3- Some good advices for story telling (from « once upon a digital time » by Brian Solis for LinkedIn) :

• What’s scary is that the power of story and it has very little to do with “traditional marketing,” but that’s actually a good thing.
• Stories help us make meaning of our lives.
• Storyboarding, storytelling, engagement, all begins with the customer at the center of everything.